• 10:35-11:00
  • EVMI Congres

Opportunities for valorizing data in dairy

  • Wiebren van Stralen
  • FrieslandCampina

FrieslandCampina is one of the largest dairy-cooperatives in the world, in terms of the yearly volume of milk being valorized.
Sustainability is at the heart of the strategy of FrieslandCampina, which is not the purpose solely for the dairy products. It concerns more sustainable practices throughout the whole supply-chain, from grass to glass.
On farm level practices to strengthen animal welfare, better land use to enhance biodiversity and reduce impact on climate and environment requires knowledge. This means hands-on knowledge for farmers, but also sophisticated use of data.
The opportunities of milking both cows and data are shared in this presentation.