• 10:00-10:25
  • Zaal 1 - Limousin 3

Supporting European agrifood startups to launch innovative products in global markets

  • Grigoris Chatzikostas

The purpose of the presentation is to present the novel and multifaceted approach of KATANA project in selecting and supporting 10 Euroepan innovative agrifood startups in their attempt to launch their products/ services in global markets. Innovative selections methods based on peer-to-peer evaluation and crowdfunding, along with tailored-made supporting services based on lean start-up methodologies are in the core of KATANA approach. The results are not aonly aiming to support 10 stellar teams but also top ave the way for democratizing innovation by engaging end-users in the funding decisions.